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How to create an investment pitch that'll make them sit up and listen (early access version)
Get inside the heads of your investors
Imagine this...
Your first task
Where most pitches go wrong
It's not about the facts
Brain mismatch
Here's how our brains work
Back in the mists of time
You need Caveman Communication!
The first thing you need to do
Be different
How to get a great start
Take control
Control time
The order of play
The start
Start with a thorough inventory
Your offering
Your credentials
Why now?
A human touch
Financials
Competition
The deal
Make the audience into your sales force
Keep their attention
Teach online with
Keep their attention
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